In order to activate existing pieces in the Denver Public Art Collection and as part of the program’s 25th Anniversary, as Public Art Coordinator for the City and County of Denver, I took the lead in coordinating an event called National Velvet: The Big Red Street Fair. Celebrating John McEnroe’s iconic piece, National Velvet, located on the Highlands Pedestrian Bridge over I-25, the event featured a street fair of local merchants with the theme of red. Participants included Savory Spice, Corks Wine Shop, The Bespoke Pedaler, Armitage & McMillan, Paris on the Platte, Colt & Gray, Monkey Barrel, and B-Cycle all offering promotions. In addition, red donuts and red cupcakes were available along with free buttons featuring the piece. The artist, John McEnroe, read haiku poems submitted by Denver residents inspired by the piece and awarded prizes to the poems judged funniest, most eloquent, and using the word red in the best way. With 150 people in attendance, it was a successful event that inspired lively discussion about a piece that inspires strong opinions.